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The Workbook · Ages 8–12

A practical workbook for young entrepreneurs.

Kid Founder helps kids dream up, build, and launch their first real business through fun, hands-on activities.

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$21.99 · ~155 pages · write-in

Kid Founder — The Young Entrepreneur's Workbook by Jamey Ice.

What's inside

What kids actually learn.

  • 01

    Business idea brainstorming

    Where good ideas actually come from. Kids learn to hunt problems first, then ideas — the way real founders do.

  • 02

    Goal setting and planning

    How to break a big idea into the next three things. The thing schools never teach: the muscle of starting.

  • 03

    Branding and naming activities

    Name it. Sketch the logo. Pick two colors. A real brand board, made by your kid, before they make a single sale.

  • 04

    Money and pricing basics

    Cost, price, profit. What "break even" means. Why $2 isn't always too cheap and $5 isn't always too much.

  • 05

    Customer discovery exercises

    Who is this for? Why would they say yes? Kids learn to test an idea on three real people before they build it.

  • 06

    Launch planning worksheets

    Date. Place. The pitch. The first ten people to tell. Kids walk in with a real plan and a real ask.

Who it's for

Who This Workbook Is Designed For

  • Kids ages 8–12

  • Creative kids with big ideas

  • Parents who want educational screen-free activities

  • Homeschool families

  • Teachers and youth programs

  • Young entrepreneurs who want to build confidence

Kid Founder workbook front cover.

Ages

8–12

What's actually inside

From blank page to first sale, in three acts.

Nine phases, three acts. Each act covers a real chunk of the kid's first business arc — the way it actually unfolds in real life.

Act I

Dreaming

What you're good at, what problem you'll actually solve.

01

Dream

Inventory what they're good at. Find a real problem worth solving.

02

Discover

Sort the four business types. Learn the lens to evaluate any idea.

03

Pick Your One

Narrow to three. Sign one.

Act II

Planning

Cost. Pricing. The small loan. The name. The first sample.

04

Test It

Show it to real people. Read a real yes vs. a polite one.

05

Plan It

Startup cost, pricing, the small loan, a one-page plan.

06

Brand It & Build It

Build the first sample. Then name it. Brand Board.

Act III

Launching

Pitch. Sell. Handle the no. Count the real money.

07

Tell the World

The pitch. The people list. The flyer.

08

Launch & Sell

Make the ask. Handle a no. Money in the jar.

09

Count It & Grow

Count real profit. Save, spend, give.

Beyond business

More than a business workbook.

Kid Founder helps kids build practical life skills that extend far beyond entrepreneurship.

  • 01

    Confidence

    They walk out with proof they shipped something real.

  • 02

    Creativity

    The muscle for turning a problem into an idea into a thing.

  • 03

    Communication

    Pitching to a real person is the rep nothing else gives them.

  • 04

    Problem-solving

    Every "no" is data, not failure.

  • 05

    Initiative

    The kid who can't stop starting things learns to start strong.

  • 06

    Leadership thinking

    They're the boss of their thing, not asking permission.

A kid sitting on the floor reading the Kid Founder workbook.

No expertise

required

For the parent

Built to Be Parent-Friendly

You don't need business experience to help your child use Kid Founder.

The workbook is designed to guide kids through practical activities while encouraging meaningful conversations between kids and parents.

Common questions

Frequently Asked

Tap any question to open. The longer answers live underneath.

What age is Kid Founder for?

Kid Founder is designed primarily for ages 8–12. Younger kids can work through it with a parent or older sibling. Older kids (13–15) tend to fly through it and end up running something real by the end.

Do kids need any business experience?

None. The workbook is built for complete beginners. The whole arc — from blank page to first sale — is laid out one phase at a time.

How long does it take a kid to finish?

Most kids finish in 4–8 weeks if they work on it a couple times a week. Some sprint through it in a weekend. Others stretch it across a whole semester. There's no wrong pace.

Is this workbook educational? Will it teach school subjects?

Yes, but not the way school does. Kids practice math (pricing, cost, profit), writing (a real pitch), reading (the book itself), and applied problem solving. The skills compound — they show up later in algebra, in essays, in conversations with adults.

Can teachers or homeschool families use this?

Yes. A kid working solo at home usually finishes in 4–8 weeks. For a co-op or classroom, the homeschool page walks through running it as a full six-month entrepreneurship curriculum — one phase per month, every student ships a real business.

Does my kid need a parent to do every page with them?

No. The workbook is designed for the kid to drive. Parents step in as coach — answering questions, reading along when invited, helping with the first phone call or door knock. Most pages don't need adult help at all.

What if my kid doesn't actually launch a business at the end?

That's still a win. The point isn't the money — it's the muscle. Kids who finish the workbook walk out thinking differently about problems, money, customers, and themselves. The launch is the bonus.

How is this different from a kids' business book?

Most kids' business books are about business. Kid Founder is a write-in workbook — every page asks the kid to do something. Sketch a logo. Write a price list. Make a phone call. By page 100, they have an actual business, not just an idea about one.

What's the AI part?

We teach kids to use AI as a brainstorming and editing tool — not a shortcut. There's a whole section on using AI to test their idea, draft a pitch, and check their work. It's framed as using a tool well, not as letting a tool think for you.

Page 1 by Friday. First sale by Saturday.

$21.99 on Amazon. Ships in a backpack-sized box. Your kid does the rest.

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Kid Founder workbook on dark background.

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