For the kid

Hey, founder .

These are tools to help you build the thing in your head. The book is where the big map lives. This is where you do the small stuff — pick what you'd make, count what you've sold, and print your own certificate when you ship it.

Have fun. You're the boss of all of it.

A girl in a hot pink dance outfit mid-handstand, legs in the air.

Go for

Founders in the wild

Real businesses kids run.

Pick one. Steal the idea. Or let it spark a better one.

A kid behind a stand selling homemade bath bombs.

A kid walking a dog on a leash in the neighborhood.

A kid behind a camera, focused, working.

Maya, 10

$48

Friendship bracelet stand at her sister's gym

Eli, 9

$30

Dog walking — six neighbors, weekday afternoons

Charlotte, 11

$22

Sticker shop — five designs, sold at the school fair

Jonah, 8

$36

Lemonade stand at Saturday baseball games

Ada, 12

$84

Handmade soap at the farmers market with her mom

Theo, 10

$40

Yard cleanup service — three lawns every Saturday

Shipped something? Email us a photo and we'll put you on the wall.

Pick one. Where do you want to start?

The quiz

What kind of founder are you?

Eight quick questions. Find out what you'd build first. (Most kids start here.)

Take the quiz →

Count what you sold.

Type in a sale. Watch the jar grow. Then decide what to save, spend, and give.

Print your certificate.

Done the whole book? You're a real founder. Make it official.

Don't have the book yet?

Here's exactly what to say.

Show your parent. Read it out loud. Or screenshot it and text it to them. (Bosses make their own bookkeeping easy.)

"Hey [Mom / Dad] — can we get this book? It's a workbook for kids who want to start a real business. You fill it in. There are nine steps. It's $21.99 on Amazon. I'd do it with you."

That's it. That's the whole pitch.

Show your parent the book →

Build something. Sell it. Count it. Then build the next thing. That's the whole job.

— Jamey

Money

in the jar